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The Nike Shox BB4 “Olympic” Returns: Vince Carter, Team USA and an Iconic Basketball Moment

The Nike Shox BB4 “Olympic” Returns: Vince Carter, Team USA and an Iconic Basketball Moment

The Men’s Nike Shox BB4 "Olympic" IR1983-100 brings Vince Carter-era nostalgia, Team USA energy, and late-90s basketball style back into focus at The Closet Inc.
Starter Jackets Are Back: The 90s Sportswear Icon at The Closet Inc.

Starter Jackets Are Back: The 90s Sportswear Icon at The Closet Inc.

Starter’s S-and-star logo, bold jackets, and 90s sportswear energy still connect. Here’s why the brand feels right at home at The Closet Inc.
The Jordan Son of Mars Low: A Mars Blackmon Hybrid Story

The Jordan Son of Mars Low: A Mars Blackmon Hybrid Story

The Jordan Son of Mars Low 'Red White Blue' (580603-102) is now at The Closet Inc. — the Mars Blackmon / Spike Lee / Michael Jordan commercial-campaign backstory behind the Son of Mars silhouette, from the 2006 Spiz'ike to today's hybrid colourway line.
The Signature Shoe Arms Race: How Basketball Turned Feet Into Billboards

The Signature Shoe Arms Race: How Basketball Turned Feet Into Billboards

Before every star had a signature line, basketball shoes were just team shoes. Then Nike signed a rookie in 1984, and the arms race began.
When the Crowd Held Up Their Adidas: The Night Hip-Hop Became a Sneaker Department

When the Crowd Held Up Their Adidas: The Night Hip-Hop Became a Sneaker Department

Before artist sneaker collabs became normal, Run-DMC showed Adidas something bigger than advertising: a crowd full of fans already wearing the brand.